Since 1992 "The Mouth" has offered a plethora of things that every jock should do. Ironically, as some of radio’s most respected talent specialists will tell you, what you avoid doing is often just as important, from Randy Lane (805 497-7177), Walter Sabo (212 681-8181) and Steve Reynolds (919 233-1600).
Things Every Jock Should Avoid
Satisfaction and Switching - Listener Hot and Cold Buttons and the Impact of Switchers - Two of the many topics we track in Roadmap – A&O&B’s annual "state of country" online perceptual study – are country listeners' 1) degree of station sati...
2 days ago