In fact, among core country fans, it appears to increase it!
Your listeners are looking for you where ever they use audio media and that change is coming fast:
The national averages, of course, are fascinating but meaningless, really, except as a comparison to your local performance. Are you ahead of/behind the curve on every data point?
There's only one way to know and that is to do local research.
- A&O&B Roadmap 2014
'WILL RADIO BE PUSHED OUT OF THE CONNECTED CAR?" IS THE WRONG QUESTION FOR BROADCASTERS TO ASK - A recent A&O&B Facebook post from Jaye got quite a bit of attention. It concerned a story by the Las Vegas Review-Journal’s Todd Prince speculating about w...
2 weeks ago