Are you familiar with Sammy's "ideas worth listening to" site for marketing and promotion directors? If not, click here.
It's ALL about baiting the hook to get your listeners to spend more time with your station and grow the images which drive usage, create excitement, add more exposure, increase visibility and provide more buzz.
And, wouldn't you know, now, he's podcasting a weekly program: Click here to download the first show Station Concert Building
Formats with the Most Momentum Entering 2017: Questions to Ask As You Survey the Competitive Landscape - Towards the end of each year, Nielsen releases its Top Audio Trends report which lists the 10 leading formats in terms of share for the past January throu...
1 week ago