Radio Today 2013 was posted on "my.arbitron.com" yesterday (that’s the customer site where you download data).
As Country remains the No. 1 format in America
with an all-time-high
12+ national share of 14.2, there is also very exciting qualitative data along with the quantitative for every format.
I am going to share a few quick headlines over
the rest of this week, which hopefully entices you to dig into the data, comparing it to your local stats.
The study is also
chock-full of other info about Country (and all of the other top
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3 years ago