Friday, July 27, 2007

Contest Rules For EVERYTHING, Ya Gotta Have Them

... and, as Clear Channel just found, you can't enforce rules which viewers and listeners have not seen. (FCC says Clear Channel station botched "Win a Hot Rod for Dad" contest)

Yes, it is a hassle to write contest rules for everything and be sure they are readily available to the public, but it's an even bigger hassle to have to pay a $4,000 fine, which from the FCC's perspective is "going easy" on the station.

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