Saturday, July 15, 2006

The Washington Post Explains It All To You

Marc Fisher:
"In the Top 40 radio model, the music almost didn't matter; audiences came along for the ride just to be part of the go-go excitement — the comedy, the catchphrases, the buzz — of the AM deejays of the '60s and '70s. The Hype Machine is an important step toward delivering musical favorites and new discoveries in one package, but the third element of the formula is still evolving: how to create a community that has meaning beyond the music."

A "PS" to my dear friends and co-travelers at analog radio: don't forget that third element, our secret sauce, while it pretty much still remains ours exclusively! My bet: we have about five years to get it right or find another line of work.

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