Chicago Sun-Times columnist ROBERT FEDER points out that despite the prevalent gloom and doom about radio, an encouraging fact emerged from the Arbitron spring survey:
A record number of people -- 7,286,100 -- tuned to radio in the Chicago metropolitan area during the last quarter (read more - Feder of Chicago)
Suggestion: you might want to dig up the total market cume of all radio in your local market and send a press release out to your town's media too.
'WILL RADIO BE PUSHED OUT OF THE CONNECTED CAR?" IS THE WRONG QUESTION FOR
BROADCASTERS TO ASK
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A recent A&O&B Facebook post from Jaye got quite a bit of attention.
It concerned a story by the Las Vegas Review-Journal’s Todd Prince
speculating about ...
7 years ago
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