§ Practicality eases in August
§ U.S. employment outlook improves
§ Close to majority feel “worse off” financially
§ Drivers still wary about spending on alternative goods
§ Shoe Wars: Wal-Mart surrenders to Payless this month
§ Wal-Mart or Whole Foods for organics?
§ Purchase Intent: Computers, TVs up from July, August ‘07
§ What’s Hot? Paper, Plastic, or Neither? (click to read about it all)
If you don't want to wait for a click: many consumers are now saying “neither” as reusable shopping bags as what’s hot this month, according to 70.6%…the Beijing Olympics (68.7%) and compact cars (66.2%) are on-trend as well.
“Staycations” are a must-do with the 35+ crowd, while the younger set will still likely opt for a Starbucks brew over McDonald’s premium coffee.
Formats with the Most Momentum Entering 2017: Questions to Ask As You Survey the Competitive Landscape - Towards the end of each year, Nielsen releases its Top Audio Trends report which lists the 10 leading formats in terms of share for the past January throu...
2 months ago