Monday, February 06, 2006

Novelty Songs, Country's Ticket To The Ratings Roller Coaster?

The percentage of novelty tunes on country playists more than doubled from 2004 to 2005. How is that affecting country ratings? Click to read A&O's pdf report and analysis.
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1 comment:

Anonymous said...

Interesting study. I've been wondering for awhile what the cost to a station who left the novelty stuff of their list would be. That depends, of course, on what the individual PD considers a novelty -- "Honky Tonk Badonkadonk" is clearly novelty (and a bad one at that) but I wouldn't call "Jesus Take The Wheel" novelty.

I think I'd like to listen to a station without all the novelty crap...but not at all sure I'd want to be the PD who tries it. :)

7:46 AM

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