Big Research says (click on the link to see the entire report and on each chart to enlarge it) it looks like consumers are looking ahead to their New Year’s resolutions and the Wii Fit was declared what’s hot among 68.8% of respondents.
Smart phones (66.4%) and homemade Christmas gifts (62.4%) also rated well with consumers.
Those over 35 are more likely to pick up a copy of Going Rogue by Sarah Palin or Susan Boyle’s CD, while Guitar Hero is a top pick among those under 35.
Like the Snuggies we surveyed before them, men are particularly not fond of women’s leggings…but what do men know about women’s fashions, right?
Satisfaction and Switching - Listener Hot and Cold Buttons and the Impact of Switchers - Two of the many topics we track in Roadmap – A&O&B’s annual "state of country" online perceptual study – are country listeners' 1) degree of station sati...
3 days ago