"I'll have another news update at 7:45 this morning, now let's see how we're doin' this Friday morning on the freeways..." (:10 sponsor mention) "Good Friday mornin' to ya...." (small talk with the host, then..) "there are no accidents or problems on the roads today, everything's moving smoothly right now..."
If you don't know why this might be a tune-out, please give me a call (206-498-6261) or an email and I'll open your eyes to the concept of engaging a listener, never wasting their time.
This Applies to Programming Too! - If you are a Programmer Director, air talent, or anyone who interacts with clients, event partners and listeners, you need to pay attention to the “Sales ...
1 week ago