With "sameness of sound and too much repetition" reoccurring listener complaints right now, is it time for a station playing country classics from the 60's, 70's and 80's, allowing the hot/new/fresh country stations to be just that, especially in this age of consolidation with one owner controlling two or three country FM's in a market, fortressing the format and looking to broaden country's reach and defend all flanks?
A&O says "yes," with #1 12+ classic country stations from KTPK, Topeka, to KAYO, Wasilla. We even caught a Bass (WOMG) in Springfield this fall.
Want more info on how it's done? Call Michael O'Malley at 732-937-5757 or drop him an email.
And, no, your frequency doesn't have to end in ".9" to make it work, but in these three cases it sure hasn't hurt, either!
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3 years ago