Market watch alert: keep an eye on WAMZ and WRKA (check out their TV spot, not a new tactic for Cox, of course, but with Clear Channel redefining 'less is more' and reportedly adding units right now, the timing of this move is fascinating!) .. and an ear on both streams in the coming months.
Meanwhile, New Country - on its new, improved signal - is already starting to keep score.
Formats with the Most Momentum Entering 2017: Questions to Ask As You Survey the Competitive Landscape - Towards the end of each year, Nielsen releases its Top Audio Trends report which lists the 10 leading formats in terms of share for the past January throu...
2 months ago