I Still Favor Faxing To Workplaces

As long as you have a notice on any fax you send to listeners that says at the bottom of each page: "This fax from radio station XXXX is in response to a request from a loyal listener, but if you'd like to be removed from our mailing list simply fax this back to (phone number) with the word "stop" (or something similar) written on it."

AND, you simply must purge that number from the list before refaxing anything else to it. I know it's a lot of work. But, if your competition stops faxing to workplaces just because it's a little too much work, don't you want to be the one who goes that extra mile to stay in touch with your listeners? But, of course, I don't give legal advice, so be sure your attorney agrees with my position too.