Nancy Mace at KLAW in Lawton-Ft. Sill, Oklahoma, shared this one with Steve Holstein's Interprep:
On April 1st (last year) we invited listeners down to the studio to register to win 1 of 2 "grills" that we were giving away. We were broadcasting out on the street in front of our studios. We also told them they could have their picture taken with Kevin Harvick's #29 NASCAR. The fun part was the look on their faces when they saw the "grills" which were from a local salvage yard and from a Cadillac and Lincoln Town Car. They were complete with side burners as we attached candles to them with duct tape! The NASCAR was a die cast model. It was a great photo op and everyone had a great time! Lots of pictures for our web site. We also gave away coupons for a free sandwich at a local sub shop!
Holstein adds that the key here is giving the listener something for showing up. This year April Fool's Day is on a Saturday, so consider incorporating a prank into a scheduled remote where the victims who show up get a prize from the client.
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