Friday, October 20, 2006

Bridge's Dave Van Dyke: Only 14 Million Satellite Radio Subscibers By New Year's

Bridge Ratings President Dave Van Dyke has been tracking it weekly, and he sees a weaker holiday selling season for XM and Sirius than had been predicted:
Based on continuing weekly retail interviewing of potential satellite radio consumers around the country, Bridge Ratings has revised its full-year subscriber projections for the sector. Reduced foot traffic in the retail outlets used in our weekly studies suggests a weaker
fourth quarter than previously expected which will yield a full year cumulative subscriber count for the sector under 14 million.

If you're surprised, I have some swamp land in Florida I'd like to sell you..

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