More from BBM/Canada's 2010-2011 Radio Data Book:
One-fifth of all participants in the ratings survey account for more than half of all listening. Four of ten contribute 80% of the total hours spent with radio.
Each time time you encounter one of your station's - or your competition's - heaviest users in person, on the phone, by snail mail or online, make certain they know that you know how important they are to your success.
What On Air Talent Can Learn from Actors and "The Sound of Music Live!" - Acting is hard. If you don’t believe it, look at some of the reviews otherwise-superstar Carrie Underwood has gotten following her performance in “The Soun...
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