Is the banner atop the full page ad in both today's Country Aircheck and Billboard's new Country Update for Luke Bryan's "Do I" implying that some of the so-called "research" being touted by the very competitive Music City promotion people is not "real?"
Who would have thunk it? (smile)
LES WAAS: MORE THAN JUST THE MISTER SOFTEE JINGLE CREATOR: His Thoughts on Today's Ads Plus Three Take-Aways For Better Creative - Like most of us in the business, you have my attention when you start talking about "creative" and about the people behind the work. So it was predictable ...
4 days ago