While there, Colbert will host Deputy Prime Minister of Iraq Barham Saleh and General Ray Odierno, commander of the Multi-National Forces in Iraq, among others. The show is taking place at an undisclosed military base in conjunction with the USO, and promises to boast "shout outs from notable figures in society."
Anticipation (get excited in advance about what you're going to do), Realization (create word of mouth by standing for something relatable and important) and Memory (don't let them forget what you did) are in full force at Comedy Central. Watch and learn how it's done.
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