Wednesday, June 17, 2009

Can The Crowds Change Iran? Can They Change Radio?

Social networks and word of mouth marketing appear to be making history in Iran.

Now, in San Francisco, the same thing could be happening to a radio station's playlist, thanks to a new internet startup called "Jelli."

Having spent my career feeling like research and carefully-scheduled music improves cume and time spent listening, I suddenly feel a bit like the Ayatollah, wondering where all this is going, if I've lost control.

Their position statement: "Don't Change The Station, Change The Song."

I'll be listening Sunday night
. Will it be anarchy or democracy? Or, will that matter to the audience?

No comments: