Friday, May 16, 2008

Get Ready To Play Musical Chairs

Citadel isn't keeping a secret of the fact that it's going to flip formats at Dallas' Twister very soon. Meanwhile, Tom Taylor writes a reminder in that Clear Channel still needs to find ways to unload stations in San Francisco, Houston and Cincinnati (and fast) to satisfy the Department of Justice, following the news of last night's deals (swaps) in Las Vegas - Spanish adult hits "La Preciosa" KWID (101.9) - and an FM in Bakersfield, in order to obtain classic rock KZEP (104.5) in San Antonio from Lotus.

Radio rule: when anyone in the market changes chairs, that opens opportunity for others to change seats too immediately when the music stops.

Tip: always have your alternate plans in your top desk drawer, ready for action. Opportunity doesn't knock just once of course, but it's always smart to be near the door when it does.

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