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Media Post's Seana Mulcahy asks: "So what do we do as a culture on a day like the 9/11 anniversay each year? More specifically, what do we do in our industry? Do we advertise or not? If we do advertise today via any media online or offline, do we change our creative and copy? Do we pay tribute or do we treat it like any day?"
Hopefully, we will over time find a way to get back to business as usual, while never allowing our children and their children to forget what happened on 9/11 and why.
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