Denver's KYGO is tying in listeners' love for country concerts and the TV series "CSI."
At KYGO the letters stand for "concert scene investigators."
PD Joel Burke reports that winning listeners are "sworn in" as CSIs, then fly to different locales to watch country concerts and "file a report" on them on air with the station's morning team Kelly, Jonathan and Mudflap.
The idea is for the morning show to "debrief" them so KYGO listeners can get a preview of what they'll see when these concerts come to Denver. One winner each week gets to see Reba McEntire in Tampa, Fla.; Alan Jackson in Virginia Beach, Va.; or Kenny Chesney in Washington, D.C. (All qualifiers also win tickets to the tour stops in Denver too)
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