Thursday, August 22, 2013

Call Me Don Quixote

Is it just Bob Struble and me?
Digital radio developer iBiquity projects HD Radio receiver sales will jump 63% this year, forecasting 5.4 million units will be sold.  That compares to 3.3 million receivers that entered the market last year.

A&O&B has been chronicling the tortoise-like pace of North American radio's movement toward digital in this space for many years.  (click to read eight years' worth)


I suppose the fact that 61% of Inside Radio readers now see a "tipping point" somewhere in our medium term future is a positive sign.

Hey, 38%:  read this one (It's About Time) and see if it makes you change your tune as well.

There was a time when FM seemed like an uphill battle too.  HDRadio is our best hope for a big place in the coming digital dashboard.

Don't give up on it.
Digital radio developer iBiquity projects HD Radio receiver sales will jump 63% this year, forecasting 5.4 million units will be sold.  That compares to 3.3 million receivers that entered the market last year. - See more at: http://www.insideradio.com/Article.asp?id=2690513&spid=32060#.UhYNj4XtjJM
Bob Struble
Bob Struble
Bob Struble

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