Country Radio Listeners Are Affluent And Becoming More So

Radio Today 2013 was posted on "my.arbitron.com" yesterday (that’s the customer site where you download data).
 
As Country remains the No. 1 format in America with an all-time-high 12+ national share of 14.2, there is also very exciting qualitative data along with the quantitative for every format. 

I am going to share a few quick headlines over the rest of this week, which hopefully entices you to dig into the data, comparing it to your local stats.

The 26.1% of Country + New Country adult listeners that resided in households generating $75,000 or more per year in Spring 2012 was an all-time high.

The study is also chock-full of other info about Country (and all of the other top formats).