Hats off to Media Behavior Institute's USA Touchpoints study for a great info-graphic that points to the you-can't-ignore-it event of the week:
Their headline for it: "NOT any given Sunday."
Make it Matter On-Air and On Social! - You have approximately 15 seconds to make a first impression. That is just as true in radio as it is in real life. The amount of time you are granted af...
5 weeks ago