Wednesday, January 18, 2012

If I Ruled The World

I'd make every radio owner, manager and programmer sign up for Pandora and spend thirty minutes per day with it and then switch over to their stations' online stream.

One of the two will captivate you with its flow and consistency and the other will treat you to clipped songs, the same Ad Council PSA's over and over, a time delay which makes it impossible to win their contests and promotions, technical glitches and snags.

With one, the two quarter hours will will seem to speed by and you might even forget to turn it off.

With the other, you'd likely become so frustrated with the experience that you'll probably switch it off early.

Aren't we supposed to be the "TSL" experts?

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