Monday, May 02, 2011

WZZK and 102.5 The Bull: Two Facebook Friends Worth Following

Tom Taylor's head: "Cox wins praise for its storm coverage in Birmingham" and a note last week from Townsquare Media/Billings OM Ray Massie "...with the southern storms, it's a great time to watch social media at work. 102.5 The Bull in Birmingham is doing an excellent job on Facebook," it's a timely reminder of the new channels we have to keep listeners updated.

Cox market manager David DuBose: "We were giving street-by-street projections on the storm’s path, and we continued warning as the storm approached Cullman and then into the western communities of Birmingham. By 9pm (last) Wednesday night, with many people hurting, without power, cell service, Internet and TV, only my radio stations stayed on the air all night providing emergency information, opening the phone lines, directing rescue teams to the injured, and helping to locate missing people.”

What's your website, social and on air plan for when the worst happens? Check out what Alabama broadcasters did last week as a stellar example.

1 comment:

Radio Ink said...

Citadel Birmingham has now filled 10 semi-trucks full of emergency supplies and delivered them to the hardest hit by recent tornadoes. The Citadel staff has been working around the clock since the tornadoes hit, more than 50 Citadel employees in Birmingham gave up their entire weekend to help more than 200 listener volunteers sort and load trucks. Thousands of listeners have dropped off supplies non-stop for four days.