The same folks who created the social networking hook Obama Girl are now working with Canada's incumbent candidate/PM Stephen Harper, as campaigns get more videos online to potential voters (some they'd like 'em to see, and some they might not) that they could ever do with the traditional media.
Will working with such an obvious new media buzz-creation site work? Or, does it need to seem self-generated? We'll see, but so far, it appears to be, in spite of being obviously generated by a professional organization (after all, here I am linking to it too!)
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2 weeks ago