The August report from
Big Research:
With school nearly in session, popular categories like Children’s
Clothing, Shoes, Health & Beauty Aids, and Electronics are looking
UPward over the next 90 days, according to the BIGinsight™ Diffusion
Index. In addition, all other categories – save for seasonal Lawn &
Garden – are poised for spending increases compared to last month, last
year.
It appears that shoppers are maintaining a more optimistic stance this
year when it comes to big ticket purchasing over the next six months
(which, of course, includes the upcoming holiday season)…compared to
Aug-11, purchase intentions are on the rise for computers, autos,
housing, furniture, jewelry, mobile devices, major home improvements,
and TVs, while digital cameras and vacation travel are relatively flat:
If you can't figure out why I think you'll be interested in these stats, we need to talk!
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