local affiliate websites and make sure that these network shows aren't replacing the relationship that still provides the bulk of their paychecks and gives them the reach with a direct connection to their listeners which replaces a consistent source of monitization with an unknown and less certain one.
If a national personality's online initiatives ultimately make their listeners stop using "radio" to hear, see, converse with them, what business are they in?
Keep Summer Listeners Coming Back: 5 Retail Tactics For Your Station - “Summer vacation" - who doesn't think *that* sounds like a good idea? Just don’t start too soon if you’re in radio - and especially if you're in Country R...
2 days ago