This week's A&O client conference call (Opportunities for Radio in 2009) just made the Hear 2.0 blog. (blush!)
If you missed it, set aside 45 minutes and enjoy the click as much as A&O clients (like Becky Brenner of KMPS, who he shouts out to at the start) did!
LES WAAS: MORE THAN JUST THE MISTER SOFTEE JINGLE CREATOR: His Thoughts on Today's Ads Plus Three Take-Aways For Better Creative - Like most of us in the business, you have my attention when you start talking about "creative" and about the people behind the work. So it was predictable ...
5 days ago