Quick (But GREAT) Ideas

The best thing about a radio consultant's job is that we hear very creative, useful ideas multiple times every day. 

I often use that old quote when I talk to my clients:  "when you're stealing from me, you're stealing twice."

Just two I heard today:

1.  On Presslaff Interactive's monthly client idea webinar:  

Anytime you put a phone number on the Internet, format it like this..

If you put dashes between the area code, the prefix and the final four digits, listeners can click on it from your smart phone and dial it with a click!

2.  Townsquare Media's WYRK/Buffalo has given away tickets to local events for many years by inviting their fans to listen for the "ticket WOLF" to howl and call in to win.

Right now, the WYRK Ticket canine isn't howling, he's coughing.

He has the flu!

... made me laugh out loud when I heard it.

OK, what have YOU got?