... Sez here "the usual annual four-week ad blitz by Hormel in 2010 will look to leverage air talent’s personal stories with its products.Announcers will take the products home and then tell their listeners about how they used products like Bacon Bits, Dinty Moore Beef Stew and Hormel Chili into their family’s menu.
“Look what you can do” is the theme of the CRN International-created campaign.
It's not radio, I know, but, for some reason, I just can't wait to see how Stephen Colbert fits in a plug for Spam!
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